Artist Branding in the Music Business

Music branding has become more and more popular as a topic amongst not only the hierarchy of the music industry but the average artist and independent companies. Artists are slowly beginning to realise the power of their own name and how they can generate not only another revenue stream, but an even more significant financial return that dwarfs the return from their music career.

One of the most significant markers was laid down not in the music industry but in sports. When Michael Jordan the basketball legend achieved notoriety when he signed an extremely lucrative deal with Nike to produce the Air Jordan range, the table was set and has continued in sports with many sportsmen including David Beckham and Tiger Woods.

The deal with Michael Jordan was not the first time various industries recognised the power of performers be it sportsmen, actors or musicians. Run DMC the famous Hip … Read more

Guard Assets From Unpredicted Clinical Expenditures

Quite a few folks experience major difficulties if they have unpaid medical expenses. These expenditures can come to be a menace to your home, savings or cash flow. Devoid of any clinical insurance policy an prolonged continue to be at a clinic can turn out to be a monetary load amounting to tens of thousands or even hundreds of countless numbers of bucks. If a sensible payment strategy is not initiated in advance of remedy starts, the unpaid expenditures will turn out to be a main collection motion shortly right after the treatment method period of time finishes. Depending on the state in which you dwell, your dwelling, savings or other private assets can be attached to offset the unpaid health-related expenses.

Even if you do have insurance policies, the money danger of co-pays, massive deductibles and uncovered treatment can be major. There are scenarios in which out of community … Read more

Don’t Get Banned From Selling on Amazon – It Could Be Forever!

Amazon.com offers small businesses and entrepreneurs ready access to a huge customer market for their goods. Of course, sellers pay a price for the opportunity to trade on Amazon’s good name, internet saturation and global market reach. Not only do private sellers often find themselves in direct competition with the internet behemoth for products and services, but Amazon holds all the cards. To protect its own reputation and maintain a satisfied customer base, Amazon’s sellers’ agreement and myriad rules stack the deck firmly in Amazon’s favor.

In order to sell on Amazon.com, sellers must follow an exacting list of expectations that dictate how and when they interact with their customers at every point in the sales process. Fail to meet Amazon’s performance expectations and you could receive a not particularly cheerful “Hello from Amazon.com” letter notifying you that your account has been blocked and your sales listings terminated. And, by … Read more

Authors: Simple Ways to Generate Multiple Streams of Revenue From Nonfiction Books

As an author, it’s likely you not only want to write, you also want to make money from your writing.

If you simply want to write and have no interest in generating revenues, this post is likely not for you. However, if you want to make a living from your writing, read on.

The first thing to do is realize there are many ways for an author to make money from their writings. Book sales are obviously one way, but not the only way.

You also have opportunities through speaking engagements, consulting, coaching and information products.

To be clear, these opportunities are more readily available for nonfiction writers than fiction writers. Yet, there are a variety of ways fiction writers can generate revenues as an offshoot of their books. Just to be clear, for this post, I am focusing on nonfiction authors.

Book sales

Obviously, book sales are the first … Read more

A World Without Borders – Amazon, Blockbuster, Redbox And Borders

You’ve probably heard the recent news, Borders is closing all of its remaining stores and the company could go out of business by the end of September. This creates an interesting double entendre, thus the article title, a world without Borders. When I think of Amazon, a thriving non brick and mortar firm (at least non retail) it seems like they can sell anywhere, anytime, like a business operating without borders. Whereas, Borders, as in Borders book stores, a bastion of brick and mortar, will now vanish from the world. Today this obvious metamorphosis deserves both mention and contemplation.

Retail is a tough business for any line of products or services. The creeping incremental costs and overhead of retail stores insidiously and perpetually attack retail profits. The list of retail bankruptcies and closures is long, with well know names Hollywood Video and Blockbuster, Tweeter, Ritz Camera, CompUSA, Tower Records, Linens … Read more